PPC Advertising Management for Big Wins & Growth

Our PPC campaign management services are laser-focused and platform-optimized—across Google, Bing, LinkedIn, and Meta—to reach the right audience with the right message at the right time. That’s how we drive real results.

Premier Google Ads Partner

9 + Years

PPC Management Experience

100 +

Client Successes

$ 500 M+

Revenue Generated

Trusted By

Campaign Strategies - PPC Campaign Management Services

Profit-driven campaign strategies, precise keyword targeting, and persuasive ads.

Custom Landing Page - PPC Campaign Management Services

Custom landing pages with captivating creatives, dynamic copy, and seamless CRM integration.

Split Testing - PPC Campaign Management Services

Continuous split testing, bid management, and data-driven optimization to boost ROI.

PPC Advertising Management That Gives You the Edge to Win

Is your PPC campaign not seeing the returns you’d hoped for? Do you feel like you’re tossing good money after bad and tying up your marketing budget without the ROI to show for it? If so, come talk to us. The SevenAtoms team of PPC campaign management experts will optimize and supercharge your paid campaigns so that your business will succeed and stand out in an online landscape that’s hyper-competitive and always changing.

The SevenAtoms team of paid search management experts has over 150 years of combined experience troubleshooting and optimizing PPC campaigns across platforms, including Google AdWords, Bing, Amazon, Facebook, LinkedIn, Twitter and Pinterest.

We don’t just offer PPC campaign management services—we provide comprehensive SEM services, including custom landing page design to ensure optimal conversion rates for your business, to ensure optimal conversion rates. Our PPC Advertising Management team has worked for customers across multiple industries including Ecommerce, SaaS, Technology, B2B Services and Health Care.

PPC Campaign Strategy

We tailor our PPC campaigns to seamlessly align with your business goals, ensuring a robust foundation for scalability

Account Audit
CRM Data Analysis
Competitor Research
Overall PPC Strategy
Geographic Targeting
Audience Targeting
Search & Shopping Campaign
Retargeting/Video Campaign
Bid Strategy

PPC Ad Groups
Setup

We set up ad groups with laser targeting, customized landing pages, and precise conversion tracking.

Landing Pages
Keyword Research
Negative Keywords
Keyword Bids
SKAG
Ad Copy And Creatives
Ad Extensions
Conversion Tracking
CRM Integration

PPC Campaign Optimization

We provide monthly reports and continuously monitor campaigns to optimize performance based on data.

Relentless A/B Testing
Keyword Optimization
Quality Score Improvement
Geo Targeting Optimization
Bid Optimization
Bid Modifiers
Dynamic Copy Testing
Growth Opportunities
Monthly Reports

"SevenAtoms has helped us get excellent ROI from our paid campaigns. Their understanding of B2B SaaS and Cyber Security has really shown up in the engaging content and landing pages they have developed for us. They continue to crush it across all our campaigns!"

Tim Matthews
VP of Marketing, Imperva Incapsula

585%

Increase In Sales Opps

1,012%

Increase In Customers Won

$2.9M

Increase in Revenue

Google PPC Campaign Management

Expert Google PPC Campaign Management helps you connect with customers at the exact moment they’re looking for your products or services. At SevenAtoms, we build and manage Google Ads campaigns that actually do that and much more—we scale your ad campaigns, period. Our PPC advertising management team finds the right keywords, writes eye-catching ads, sets bids, and keeps improving your campaign to get the best results. Whether you’re just starting out or want better performance from your current ads, we’ll create a strategy that fits your goals and budget. No confusing jargon—just transparent reporting to show real results. With us, your ad spend goes further, bringing in more leads, more sales, and just plain growth.

PPC Campaign Management Services - Google PPC Campaign Management

Social PPC Campaign Management

Social PPC Campaign Management helps you reach your audience where they spend most of their time—on social media. We create laser-targeted, innovative ad campaigns on platforms like Facebook, Instagram, LinkedIn, and X (Twitter) to drive engagement, sales and growth. From choosing the right audience to designing scroll-stopping ads and landing pages, we handle every detail to ensure your brand gets noticed. Whether it's boosting qualified traffic to your site, generating quality leads, or driving sales, our PPC advertising management team customizes every campaign to align with your goals and audience. As part of our PPC campaign management services, we conduct extensive A/B testing and make data-driven optimizations to maximize your budget’s impact. With us, your social ads won’t just blend in—they’ll stand out and deliver.

PPC Campaign Management Services - Social PPC Campaign Management

Bing PPC Campaign Management

Bing PPC Campaign Management gives your business a chance to tap into a different, often less competitive audience than Google. We create smart, effective Bing Ads campaigns that help you reach high-intent users across Microsoft’s search network. From keyword research and ad creation to bid adjustments and performance tracking, our PPC advertising management team manages every step to make sure your ads get noticed by the right people. Bing can be a hidden gem for driving traffic and conversions, especially when you want to expand your reach without increasing your budget too much. As part of our PPC campaign management services, we tailor your campaigns to match your goals and continuously optimize them for better results.

PPC Campaign Management Services - Bing PPC Campaign Management

LinkedIn Campaign Management

LinkedIn Campaign Management is perfect for B2B brands looking to connect with decision-makers and professionals. We build and manage LinkedIn ad campaigns that speak directly to your ideal audience, based on job title, industry, company size, and more. Whether you want to share valuable content, attract new prospects, or strengthen your brand’s presence, we craft each campaign to match your specific objectives. Our PPC advertising management team handles everything from ad creation and targeting to budget management, and performance tracking. Ready to turn connections into sales? We’ll help your brand maximize ROI on LinkedIn.

PPC Campaign Management Services - LinkedIn Campaign Management

Landing Page

Your landing page is your digital first impression — it's where visitors decide in seconds whether to stay, explore, or leave. At SevenAtoms, we design and optimize landing pages that turn visitors into customers. We begin with compelling copy, and creative design that work flawlessly on any device — but that’s only the foundation. We dig into what works using data, A/B testing, and proven conversion techniques to boost performance. Whether you need a brand-new page or a refresh of an existing one, our PPC advertising management team makes sure it’s built to convert. A great PPC ad brings the click — an effective landing page seals the deal. Let’s make every visit count and get you the results you’re paying for.

PPC Campaign Management Services - Landing Page

Ecommerce

A smart paid marketing strategy can be the great equalizer for an Ecommerce company of any size — a well thought out PPC strategy lets even smaller companies compete with larger Ecommerce organizations. However, navigating the highly competitive world of paid marketing can be difficult and confusing. That’s where we come in.

SevenAtoms is recognized as a Premier Partner by Google, which means that we have the top level of expertise, knowledge, and experience in building, managing, and optimizing PPC campaigns for our Ecommerce clients. Our data-driven approach to ads, landing pages, and more means that we’ll always be keeping a hawkish eye on results, identifying the areas where your spending is the most and least profitable.

PPC Campaign Management Services - Ecommerce

B2B Services

No matter your industry, SevenAtoms can ensure your B2B efforts are getting in front of people empowered to make decisions for their own business.

Our campaign strategies rely on thorough research and analysis of your industry, ensuring that you’re standing out from your competitors. With our PPC campaign management services, you’ll get attractive, professional display ads, custom landing pages, expertly crafted and A/B tested posts on top sites like LinkedIn, and more. We’ll work to actively optimize your PPC campaigns, generating new traffic, raising brand awareness, boosting click-through rates, and ultimately increasing conversions.

B2B Services - PPC Campaign Management Services

SaaS And Tech

You run a modern, digital business. Your PPC campaign management should be just as modern. In the breakneck pace of today’s online marketing, you can’t afford inefficient pay-per-click ROI. The SevenAtoms team will work closely with your team to learn the ins and outs of the services you provide or products you offer, tailoring targeting campaigns for maximum impact — and following up with interested leads who aren’t yet ready to make a conversion.

Our team of experts will plan a comprehensive strategy based on your SaaS company’s needs, then execute and manage campaigns tailored for your unique business, to help you attract — and retain — clients.

Health Care And Health Services

Your mission is to help improve — or even save — people’s lives. Our mission is to support you in maximizing your audience reach. Through targeted, strategic paid campaigns, we’ll help you promote your services to audiences most likely to be interested in the type of products or services you’re offering.

If your existing campaigns just aren’t turning nibbles into bites, we’ll work closely with you, turning around your existing efforts to help you see the results you’re looking for. The SevenAtoms team is dedicated to helping you help other people and build your organization’s reach.

Everything Else

No matter your industry, it’s important to have an effective PPC campaign strategy. Whether it’s social media marketing, search engine ads, a landing page makeover, or the many other services SevenAtoms provide, you and your business have a goal: To effectively and successfully convert leads into buyers.

If you’re seeing poor-quality leads or sluggish conversion rates, we’ll analyze points of potential weakness to overhaul your strategy. Our designers and developers will work closely with your business to create paid marketing that’s attractive, effective, and on-brand, and regularly perform A/B testing to make sure it’s working consistently — how you need it to.

PPC Campaign Management Services - Everything Else

Our Clients Love The Results

Tim Matthews,

Incapsula

1,012% GROWTH IN PAID CAMPAIGNS

“SevenAtoms has helped us get excellent ROI from our paid campaigns. Their understanding of B2B SaaS and Cyber Security has really shown up in the engaging content and landing pages they have developed for us. They continue to crush it across all our campaigns!”

READ CASE STUDY

Research

To understand your business’ needs, we need to understand your business, as well as the products you sell or the services you offer. We then look at the PPC environment you inhabit, analyze any current paid campaigns you’re running, and compare them to those of your competitors. We take a deep dive into relevant and cost-effective keyword opportunities, both regular and long-tail, and investigate specific sites your target audience frequents that are potential grounds to partner with or advertise on.

Campaign Setup

We first structure a paid marketing campaign with the basics: appropriate ad groups and keywords, remarketing lists, site placements, and so on, and build any applicable and available ad extensions. Our landing pages are designed using modern, responsive styles that look great on any type of device and are optimized to convert curious leads into customers.

We build interesting, engaging ads to fit the keywords we’re targeting and the audiences we’re targeting, which include appropriate CTAs that send leads to landing pages. All potential conversions are tracked and integrated with your marketing automation or Ecommerce platform. We conduct thorough testing on various devices to ensure it looks how we want, no matter who is viewing, then launch the campaigns.

Ongoing Management

At SevenAtoms, we don’t believe in “Fire and Forget.” We provide constant PPC campaign management services, including monitoring and optimization to ensure the campaign is always producing results, leads, and sales at the right cost for your business. We’ll regularly update keywords, adjust bids, A/B test landing pages and ad copy, optimize performance across devices, and tons of other tasks. We’re strategic and data-driven, analyzing performance and changing settings as needed. We want to make sure that the leads you’re getting are high-quality ones, using metrics from your marketing automation system like lead scoring, and adjusting the campaign accordingly.

FAQs

What does PPC advertising mean, and what’s included in it?

PPC advertising is an online marketing method where you get charged only when someone clicks on your ad. It includes search ads, display ads, social media ads, shopping ads, and remarketing campaigns.

Why is PPC campaign management important for businesses?

PPC campaign management is important because it helps businesses get the most out of their ad spend. With proper management, you can reach the right audience, improve ad performance, reduce wasted budget, and get better results like more clicks, leads, or sales.

What’s the best way to set a budget for my PPC ads?

To set your PPC budget, first think about what you want, like more leads or sales. Then decide how much you’re willing to spend to reach those goals. Test with a small budget, see what works, and adjust as you go.

What factors influence the cost-per-click in PPC advertising?

Cost-per-click is influenced by factors such as keyword competition, the type of industry you're in, how effective your ads are, and how precisely you target your audience. The better your ad and landing page, the less you usually pay per click.

What is A/B testing in a PPC campaign, and how can it help improve performance?

A/B testing in PPC means running two versions of an ad to see which one performs better. It’s important because it helps you learn what works, like which headline, image, or call-to-action gets more clicks, so that you can improve your results and get more from your budget.

How does click fraud work, and what problems can it cause for PPC campaigns?

Click fraud is when someone clicks on your PPC ads on purpose without any interest in your business, often to waste your budget. It can drain your ad spend and mess up your campaign results, so using the right tools to detect and block fake clicks is important.

How often does your PPC advertising management company review campaigns?

A good PPC management company reviews campaigns regularly — usually weekly or even daily — depending on the budget and goals. This helps catch issues early, make smart tweaks, and keep the ads performing their best.

Can PPC advertising benefit small businesses?

Yes, PPC advertising can really help small businesses. It lets you reach the right people quickly, stay within your budget, and only pay when someone clicks, making it a fairly cost-effective way to get leads or sales.

How does the bidding process work in PPC?

In PPC, the bidding process works like an auction. You set the maximum amount you're willing to pay for a click, and your ad competes with others. But it’s not just about the highest bid — Google also looks at ad quality to decide whose ad shows up and where.

What are negative keywords in PPC, and how can they help your ads perform better?

Negative keywords are words or phrases you don’t want your ads to show up for. They help you avoid irrelevant clicks, save money, and make sure your ads reach the right audience.

What’s the best way to measure how well my PPC campaigns are doing?

You can track the success of your PPC campaigns by looking at key metrics like:

Clicks
Conversions
Cost-per-click (CPC)
Return on ad spend (ROAS)

Tools like Google Ads and Google Analytics help you see what’s working and what needs improvement.

Does your PPC advertising management company protect my campaigns from click fraud?

Yes, our PPC management company uses tools and strategies to spot and block click fraud, helping protect your ad budget and keep your campaign results accurate.