Premier Google Ads Partner
9 + Years
PPC Management Experience
100 +
Client Successes
$ 500 M+
Revenue Generated
Trusted By
Advanced campaign strategy, granular keyword targeting, and super-engaging ads.
Conversion-optimized, stellar landing page design for maximizing leads.
Relentless A/B testing, bid adjustments, and data-driven optimization ensure better results.
A Paid Search Agency That Gets Results
Now more than ever, it’s important for businesses to invest in paid search marketing to strengthen their digital presence. Shoppers go online to look for products and services, and if your business isn’t appearing in search results, they simply won’t find you. As more businesses recognize the value of ranking high on SERPs, competition in PPC advertising has intensified. This can make it difficult to navigate without expert help.
Our paid search management experts can develop the right strategy to drive relevant traffic to your website and convert visitors into leads or sales through optimized landing pages. Leveraging years of experience running Google and Bing search campaigns, we cut through the technical fluff and implement strategies that boost bottom-line results.
PPC Campaign
Setup
We create tailored Google ads (aka Adwords) and Bing ads campaigns that align precisely with your business goals.
- Audit of Your Current Account
- Competitor Analysis
- CRM Data Analysis (Hubspot etc.)
- Comprehensive PPC Strategy
- Bid Strategy
- Search Campaign
- Retargeting Campaign
- Display/video Campaign
- Shopping Campaign
- Geographic Targeting
- Audience Targeting
PPC Ads
Setup
We set up ad groups with granular targeting, custom landing pages, and ad extensions, laying the foundation for success.
- Landing Page Design
- CRM Integration
- Keyword Research
- Keyword Match Type Selection
- Keyword Bids
- Negative Keywords
- SKAG Setup (Single Keyword Ad Groups)
- Ad Copywriting
- Ad Extensions
- Ad Creatives
- Conversion Tracking
- Call Tracking
PPC
Optimization
We continuously monitor, track, and optimize performance, identifying campaigns to drive growth.
- Ad A/B Testing
- Landing Page A/B Testing
- Keyword Refinement or Expansion
- Search Terms Monitoring
- Negative Keywords
- Quality Score Improvement
- Geo-targeting improvement
- Manual Bid Optimization
- Automatic Bid Optimization
- Bid Modifiers
- Dynamic Copy Testing
- ROI Analysis
- Growth opportunities
Featured Case Study: Cyber Security SaaS Company Sees 1,012% Growth From PPC Campaigns
585%
Increase in Sales Opportunities
1,012%
Increase in No. of Customers Won
$2.9M
Increase in Revenue
How Our Paid Search Management Service Works
Campaign Strategy and Management
Paid search marketing campaigns are comprised of many moving parts, including setup, optimization, monitoring, and reporting. Achieving success requires a carefully crafted plan. Our seasoned team of PPC management experts has a history of helping clients reach and exceed their business goals. We can develop a specialized strategy and set up a granular campaign structure for your company, simplifying maintenance and positioning you for long-term success.
Keyword Research
A successful paid search campaign begins with an effective keyword strategy. We do thorough research to source the keywords your target audience is searching for so you can use them to help these potential customers find you first. We have expert knowledge of advanced keyword strategies and tools that we use to help you discover keyword opportunities that boost engagement and conversions.
Creative Copy
Crafting stellar ad copy is of the utmost importance for any paid search campaign. One word alone can influence whether a potential customer decides to make a purchase or move on. Our creative experts develop enticing ad copy that drives clicks from your target audience. Our engagement optimized PPC ads incorporate the most effective best practices.
Landing Page Creation
Tailored landing pages are the most effective tool for boosting conversions and increasing sales. We develop powerful landing pages that are optimized to boost traffic and clicks. Our expert design team creates the content, suggests the right form length, and designs the entire page.
Tracking and Measuring Success
With all the effort you’re putting into paid search advertising, it’s important to know where your conversions are coming from. We set up URL tracking for each of your ads, implementing tracking codes [Google Tag Manager & UTM tracking] and conversion and goal instances, and provide comprehensive reporting.
Budget Management
Budget optimization is one of the most complex aspects of paid search management, and it’s not something to take on blindly. We have years of experience creating and optimizing individual keyword bids and daily budgets and can ensure your campaign is performing with maximum efficiency.
Device Optimization
With the proliferation of smartphone usage, customers across all industries are sourcing and discovering products and services from the palms of their hands. We ensure that your paid search campaigns, ads, and landing pages are optimized across all devices so you don’t miss out on huge engagement opportunities.
Comprehensive Reporting
We prioritize transparency with our clients, so we provide frequent updates through regular reports. With SevenAtoms, you’ll always be informed about the status of your paid search marketing campaigns, from the big picture to the critical details. Our reports provide expert performance analysis, including opportunities for improvement.