One of the reasons our PPC management agency loves advertising with Facebook is their ultra-sophisticated targeting features. You can choose from hundreds of different interests, behaviors, and demographics to narrow down your audience to a hyper-specific crowd of people that will be most likely to show an interest in your products or services.
Own a bridal shop and want to target soon-to-be brides? Target by women who became engaged within the last three months. Running a SaaS company and want to target executives in tech? Target by industry, job title, and even salary. It’s all possible with Facebook’s ad platform. Whether you’re working on your own or partnering with an experienced Facebook marketing agency, these incredibly unique targeting features make it simple to reach the right consumers. Check out the infographic below learn more about which options might be good for your campaigns…