Natasha Lane

Natasha is a lady of a keyboard and one hell of a geek. She has been working for, and collaborating with, individual clients and companies of all sizes for more than a decade. Natasha specializes in writing about design, branding, digital marketing, and business growth. She is also addicted to art in all its forms and grilled tofu.

Natasha Lane

Google Ads vs. Facebook Ads: Which Is Right for Your Ecommerce Business

How do you choose the best ad strategy for your brand? With so many effective options, deciding what platform to advertise on can be a real conundrum — especially if you haven't done it before.

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7 Types of Content Your Website Needs in 2025 ( +Examples)

Investing in outstanding content is a crucial aspect of a marketing strategy capable of delivering next-level results.

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6 Proven Tactics for Acquiring New Ecommerce Customers through Facebook Ads

According to the latest data, Facebook is a social media platform with an impressive 3.065 billion monthly active users. And if you consider that 37% of these people use the platform for product […]

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5 Simple Yet Effective Tactics in Paid Search and Paid Social (+ 11 Great Examples)

Experts predict that global advertising and marketing spending will reach $1.74 trillion by the end of this year — a 7% growth since 2023. And, considering there are 40,000 Google searches per second […]

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